FINALLY, A LABELLING SOLUTION THAT ACTUALLY WORKS FOR COLD DRINKS!

Recent revelations surrounding just how important basic hygiene and preventive health and safety measures have become are constantly front of mind these days. They’re also not something that will go away any time soon, as we collectively work to maintain basic habits and processes that will help us avoid (in the future) the level of restrictive measures that were experienced over the past eighteen months.

Many basic attempts have been made over the years to implement such a basic solution for something as common as drinking. Whether it’s a glass of wine amongst a large group of people, dozens of similar bottles of water being consumed at a beach with friends, or grabbing some food at a stadium where all the cups look the same; each of these scenarios present an opportunity for confusion, transmitting germs bacteria or viruses and unnecessary waste.

We’ve seen everything from trinkets to hang from wine glass stems, to various types of markers and writing areas on labels. Yet with all of the various attempted solutions, the common hurdle remains: It just doesn’t work very well. Whether it’s a wipeable marker rubbing off when you don’t want it to, marking trinkets looking similar or forgetting which one you picked, a sticker just not sticking, or a pen not actually successfully writing on top of the condensation surrounding your cold glass or bottle. While valiant efforts with noble intentions, they all seem to fall short of being considered a genuine, all-purpose solution. 

To be fair, it’s an incredibly difficult problem to solve. Cold drinks provide a unique challenge; they condensate and create wet surfaces. Stickers don’t stick to them and markers and pens don’t write on them. Yet what seemed to plague us as unsolvable, plagues us no more!

All-Scratch! Technology™ and the All-Scratch! Patch™. 

Scratch your name, initials or identifying symbols into the patent-pending ink on the scratch area of a label or on the Patch and somehow, what is soft enough to scratch, won’t rub off! It works when it’s wet, and it remains if it gets wet later. The Patch will stick to a wet cup or glass and will actually even peel off and re-stick to move to your next drink! Better yet, you can stick it on virtually anything that you want (or need) to identify. 

Next time you purchase a drink or sit down with friends, look or ask for All-Scratch! Technology™ and enjoy! It works and it helps keep you safe.

Contact Plus Brand Industries, Inc. to purchase or learn more about available Licensing and Co-Branding programs.