LEARN THIS SIMPLE WAY THAT STADIUMS AND ARENAS ARE HELPING KEEP SPORTS FANS SAFE!
AUGUST 4, 2021 –SPORTS HAVE A UNIQUE ABILITY TO BRING US ALL TOGETHER AND FORGET ABOUT ALL THE CRAZINESS OF LIFE FOR A MOMENT. NOW, THANKS TO SOME GOOD OL’ FASHIONED AMERICAN INGENUITY, STADIUMS AND ARENAS AROUND THE WORLD ARE TAKING ANOTHER SMALL YET MEANINGFUL STEP TO ENSURE WE DON’T LOSE OUR ABILITY TO GATHER AT THESE LIVE EVENTS AGAIN.
The past eighteen or so months have been unique, in more ways than the obvious. We’ve seen various public health crises cause disruption in daily life in recent years past, but never to this extreme. Without undermining the serious nature of the many peripheral COVID related side-effects (job losses, business closures and lost savings), there was another distinctive element of these complete shutdowns that had a dramatic impact on many of us.
In the extreme circumstances of the past, many of us still had access to the momentary escapes brought to us courtesy of entertainment sources like our favorite shows, music, movies and sports teams. All of which were, for at least a period of time, completely shut down. With none felt quite so poignantly as the latter: Sports.
Sports is how we simultaneously connect with one another,
yet disconnect from our present circumstances.
It is how we chose to spend all of our energy, yet recharge our spirit
We dedicate entire months of every year to following, cheering, feeling pain and feeling unimaginable excitement and joy following our favorite players and teams. It’s less of an entertainment source and more of a lifestyle!
So when the sports we play for fun, engage in for exercise, watch our kids enjoy and gather in stadiums to watch as the best in the world display their talents competing were taken away from us entirely, we felt incomplete. It is a period of time that many of us would prefer not to experience again. As our kids resume competition and our favorite sports teams battle it out again in front of their die hard fans, we have quickly regained a vivid picture of just how much we missed them.
The return of our favorite sports impresses upon many of us how important it will be moving forward to make sure that we don’t lose this important part of our wellbeing again. As it relates to COVID, we are more mindful of the small yet important steps that we should take in order to stay healthy and ensure that those around us remain healthy and safe as well. Stadiums and arenas around the world are dedicating important resources to develop make-sense, easy to follow safety protocols in order to demonstrate their ability to facilitate the atmosphere we all love: collectively gathering to support our teams and connect with each other.
One of the newest and most meaningful safety precautions comes in the form of something incredibly simple, yet exceptionally meaningful: The ability to differentiate between your drink and the thousands of others that all look the same! With virtually every stadium or arena serving drinks in cups that all look the same, it can be incredibly easy to confuse your drink with the drink of someone around you. Given present circumstances, we now realize just how important it is to make sure that something like a beverage isn’t shared. Especially in an environment where so many people are collectively gathering together and where just a few instances of a shared virus, bacteria or germs can result in the kind of negative PR that can shut things down quickly.
The All-Scratch! Patch™ is a simple, yet very technical sticker-like product that sticks to any surface, including wet, cold or hot beverages. It can be removed and applied to another surface multiple times and contains a scratch surface where the user can use a fingernail or any object to scratch their name, initials or identifying mark. Whatever you scratch won’t rub off, wash off or fall off, providing you with the confidence that the drink you just grabbed is yours!
Many public stadiums, arenas and event spaces are beginning to provide their customers with this innovative new product in order to provide confidence and peace of mind. It’s also a great visual demonstration of their commitment to collective health; a critical issue if we are to be able to continue enjoying the sports that we love. If the public event spaces near you are not yet providing the Patch, you can always jump online and grab some of your own to carry with you on the go!
Contact Plus Brand Industries, Inc. to purchase or learn more about available All-Scratch! Technology™ Licensing and Co-Branding programs.