PLUS BRAND COMMENCES DSD DISTRIBUTION IN TEXAS WITH TRI-CITY
JANUARY 18, 2023 – Plus Brand Industries is pleased to announce that Tri-City Distributors is the first of ten direct-store-delivery (DSD) distributors that will service the state of Texas, providing Agua Plus alkaline water featuring All-Scratch!™ technology to its loyal network of customers in the southern region of the state. A family-owned business that began operations in 1988, Tri-City is a staple of the communities it serves and the number one beer distributor to Comal, Gonzales and Guadalupe counties surrounding San Antonio.
As a preeminent distributor in the region, Tri-City will play an important role in supporting the growing demand for Agua Plus along with other soon-to-be announced DSD partners in the state of Texas. As Tri-City puts it, “In central Texas, the weather gets hot and the throat gets dry! That’s why we offer the best selection of beverages for distribution in our area”. The demand in the region is high, particularly when it comes to products that stand out and serve a functional purpose. As one of the most unique beverage offerings of 2023 and an Editor’s Pick for Best New Product at the end of 2022, thanks in large part to All-Scratch!™ technology, that is exactly the reason why Agua Plus is finding a home with so many great new partners in Texas and around the U.S.
“As the second largest state in the country, Texas is clearly an important place for Agua Plus to build and maintain a large footprint.” said Founder and CEO Chad Willis. “Apart from the amazing locally owned and operated grocery and c-stores, Texas is obviously home to many of the most important national retail chains for Agua Plus as well. Walmart, as an example, has just over 10% of all U.S. locations in the state of Texas alone! Tri-City and the others we have lined up for the other regions of the state will play a critical role in helping us service this exciting region.”
Beginning with Tri-City and followed by distributors in other regions, Agua Plus will commence a strategic state-wide rollout that will include retailers such as Walmart, Kroeger, Albertsons, HEB, Publix, Target, Wegmans, Market Basket, 7-11, Dillons, Easy Mart, Kum & Go and and QuikTrip to name a few.
If you are a retailer looking to be serviced by a DSD distributor that offers Agua Plus, please feel free to reach out to info@plusbrand.com in order to be connected with one in your region. Plus Brand is committed to supporting wholesale customers with localized marketing and brand awareness campaigns to build demand within the regions served.